Program Schedule

  • Summer Session: July 16 to July 30, 2024
*To request a sample daily schedule, please send us an email.


  • Market Analysis
  • Branding
  • Advertising Campaigns
  • Consumer Behavior

Learning objects including but not limited to

  • What’s the marketing in your understanding?
  • Develop strategies for building brand equity, identifying and responding to shifts in consumer behavior and perception, and managing disruptions
  • Develop a practical understanding of market analysis, branding, communication campaigns, and consumer behavior and perception
  • Familiarize yourself with the steps to designing, implementing, and maintaining a communication campaign